Once the web site has been made and made public, many new site managers think the web development project is finished. So as to make a money making site, traffic must be generated and driven to the internet site. How frequently should changes be made? At the least, monthly.
– end of the day that rotates to the page using a script from an existing database of info at your internet site.
– Checking the links often to be sure they are active and valid, and changing the link text every now and then will register as a change to the page. Link renown is also one of the primary points to consider for Google and Alexa Page Rank. With a new site, the owner of ForecastWatch. Com ( Jeff ) was uncertain of what to do with the copy to connect with his site visitors and lead them to take the action he wanted them to take. Not to mention, Jeff needed to rank well with the engines also so Search Engine Optimisation ( S.E.O ) needed to be considered, together with the selling sides of the copy. The first site had almost nothing to no serviceable copy. You can see the first home page here : Search Engine Marketing . The vital result to look out for is the conversion rate.
Chesa Keane of TAO Specialists has been concerned with the web for ten years thru web consulting, web development and search website optimisation.