Limit titles to seventy characters, with commas between phrases in Each title tag ; use less characters on pages with little content.
Naturally, it wasn't quite that easy ( good ranking, topical sites have more voting power ) but now it could have gotten rather more complex. Here is a cool item on
Search Engine Optimization. Site owners love one-word keyphrases because they appear to get tons of traffic. Mention your strategic keyphrase many times across the page, but guarantee yourself not to coerce its use too much. Work with your developer in order to limit them or to get rid of them altogether as much as is attainable.