Any lackadaisical efforts at writing copy geared exactly towards the engines will often result in a decrease in your customer’s experience at your website. What’s the easiest way to draft S.E.O copy? Beginning with a plan is sure to be a smart idea. * Use 3 Key words Per Page – Not a carved-in-stone rule, the tenet of 3 key phrases per page gives good variety so helping keep the copy from sounding too incessant. I select keywords first – before I write – because they are able to have a direct effect on the focus of the page. * Have two hundred and fifty or Even more Words of Copy – The length of your copy is dependent on 1 or 2 things : Your target customer’s preferred communication style, whether the product is new to the market, if a meticulous reason must be given, site design and lots of other factors. It suggests the reader should struggle to ( or should hardly be well placed to ) perceive what key words the page is being optimised for.
The copy should flow like it weren't written with the search websites under consideration. You do not want the copy to sound forced or stiff. Ask whether you need to use them in the copy in precisely the way that they will not be obtrusive. This is my first in a chain of articles about Search Engine Optimisation. For my first article I'll go over the fundamentals in S.E.O ( SEO ). I'm going too commence with a little plan for you. First thing you must know is the competition. Remember what I keep repeating? None of these guiding principles are carved in stone. As an example, don't replace each example of the universal word “cruise” with the key phrase “Mexico cruise holiday.